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Interviews

"The energy at G2E was nothing short of phenomenal", Vladimir Malakchi, CCO, Evoplay

Monday 30 October 2023 / 12:00

2 minutos de lectura

(Las Vegas, SoloAzar Exclusive).- Vladimir Malakchi, CCO at Evoplay, talked with SoloAzar within G2E Expo, which was held from October 9 to 12 in Las Vegas. Malakachi commented the exceptional experience they had at the expo and the goals of the the firm coming ahead.

"The energy at G2E was nothing short of phenomenal", Vladimir Malakchi, CCO, Evoplay

What do you consider to be the highlights of this year's G2E?
It's been an exceptional experience! I highly value top-tier business events, especially when they're intense, leaving no room for relaxation. Instead, they offer a golden opportunity to forge new partnerships, exchange interests and contacts, and completely immerse oneself in the dynamic iGaming business world. That's precisely why I'm all fired up about events like G2E.

The energy at G2E was nothing short of phenomenal, perfectly aligning with my personal spirit and aspirations, reflecting Evoplay's core values of innovation, steadfast quality, and an unwavering passion for reshaping the entertainment landscape here and now. The pivotal moments for me are undeniably linked to the acquisition of valuable new insights, which, I'm confident, will be helpful for Evoplay's future entry into the US and Canadian markets and current intensive development in Latin America.


Can you comment on the firm's presence in the US market?
The US market is undoubtedly vast, sparking our interest due to the array of new horizons and opportunities it offers. While we are exploring this market, our primary focus is on the untapped potential of the Latin American market, where our renowned football-themed instant game, Penalty Shoot-out: Street, is gaining popularity by leaps and bounds. If we compare the title's performance in Latin America with other regions, LatAm shows an impressive 53% higher Bet Sum, 20% more GGR, 15% greater Round Count, and 160% more Users.

We are fully prepared to enhance our presence in the Latin American market, offering a rich portfolio of games that resonate with its audience, expanding our partner network, and cementing our position as a leading iGaming brand. Our extensive experience, achievements, and ambitions align perfectly with this market, and we are gearing up to establish a strong and enduring presence, actively integrating ourselves within it.


Could you give a summary of the company’s achievements this year?
The year isn't over, and we're still pursuing fresh achievements. In early 2023, we introduced several games, including the above-mentioned Penalty Shoot-out: Street title. Its success serves as substantial motivation for our expansion goals in LatAm.

Evoplay's commitment to partnerships is thriving this year, with a 34% partner network expansion. To illustrate, collaborations with major industry players like Sportingtech, Solverde.pt, and 7bet. This resulted in an impressive 84% GGR increase and a remarkable 104% surge in betting rounds.

We've already secured notable awards, such as Industry Innovation of the Year at the SBC Awards 2023 and Innovation in Mobile at the EGR B2B Awards 2023. As the year draws to a close, we're set for greater success, aiming to secure more wins at the upcoming SBC Summit Latinoamérica and SiGMA Europe Awards.


Anything else you would like to add?
We eagerly anticipate the milestones and achievements that lie ahead, as they are the cornerstone of reaching our business goals in 2024. To make this a reality, we are diligently honing our strengths and preparing to introduce groundbreaking ideas to revolutionise the industry.

Our commitment to delivering a unique and unparalleled product to the market is unwavering. We are thrilled about our new flagship game, and the team eagerly looks forward to its launch. It will not only offer players a fresh and exceptional experience but also raise the iGaming quality bar even higher.

Categories: Events

Tags: G2E, Evoplay Entertainment,

Region: Europa

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